Netflix remains the dominant force in video streaming, particularly in the US, even with increasing pressure from competitors like Disney Plus and HBO Max. The ongoing pandemic has understandably ramped-up multimedia consumption on average, which could partially explain the price increase Netflix is putting in place.
Starting today new US subscribers will have to pay $9.99 for a basic plan (up from $8.99), $15.49 for an HD one (up from $13.99) and the top-tier 4K plan now costs $19.99 (up from $17.99). Current subscribers will eventually experience the price hike as well, though…