Before you hire a marketing consultant who doesn’t understand your products or commit to a CMO who has several years of experience — but none in your sector — consider influencer marketing.
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Indiegogo’s CEO on how crowdfunding navigated the pandemic
‘If you take the leap that the pandemic happened because there’s just a lot of things happening in the environment, it means we have to build the future that we want.’
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Pro tips from the team behind Kickstarter’s most funded app
We’re sharing our approach and secrets to building a successful crowdfunding campaign because we know just how tough it can be to launch your own product.