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Posted byDarrell Etherington
Space startup Wyvern raises $4.5M and joins YC’s latest cohort
Posted byMike Butcher
Burnt Finance raises $8M led by Animoca Brands, launches DeFi-oriented NFT marketplace
Posted byIngrid Lunden
Turkey’s Spyke raises $55M in a seed round to bring a social twist to casual mobile games
Posted byMike Butcher
InFlow, a science-based app for ADHD, raises $2.3M Seed led by Hoxton Ventures

YouTube making ads on connected TVs more shoppable

  • Posted inad techAdvertising TechTCvideo adsyoutube
  • Posted byAisha Malik
  • 10/05/2021

YouTube announced on Monday that it’s expanding video action campaigns (one of Google’s interactive ad types for video) to connected televisions (CTV) to make YouTube ads more shoppable. The company says this new move will help advertisers drive more online sales and grow their businesses. For context, when viewers see a video action campaign on […]

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