Dating app maker and Tinder parent Match Group said during its Q2 earnings it will bring audio and video chat, including group live video, and other livestreaming technologies to several of the company’s brands over the next 12 to 24 months. The developments will be powered by innovations from Hyperconnect, the social networking company that […]
Livestream e-commerce: Why companies and brands need to tune in
Livestreaming is a new pillar that brands must consider when building omnichannel marketing strategies, joining the trinity of in-store experiences, traditional e-commerce and social media.
TikTok expands LIVE platform with new features, including events, co-hosts, Q&As and more
The LIVE experience will include a number of new features for creators to make it more competitive with platforms like Instagram Live.