Are you curious about marketing with zero-party data? Join a Twitter Space with with Ben Parr, president and co-founder of Octane AI, tomorrow at 3 p.m. PST/6 p.m. EST.
3 ways fintech companies can help retailers launch financial services
As retailers expand banking opportunities, they will need help positioning their products, keeping them safe and selling to end users. Now is your chance to make connections in that world.
TechCrunch+ roundup: Collecting zero-party data, Airbnb CEO interview, crypto volatility
On Wednesday, November 17 at 3 p.m. PST/6 p.m. EST, I’ll interview Ben Parr on Twitter Spaces about how zero-party marketing best practices. To get a reminder, please follow @techcrunch on Twitter.
Why we rebuilt our equity plan for flexibility (and how you can, too)
The most competitive startups will not only give staff the shares that they deserve but will also do so in a way that’s tax-advantaged, de-risked and highly customizable.
TechCrunch+ roundup: BNPL competition heats up, Bowery Farming TC-1, Silicon Valley dreams
Is Southeast Asia about to hit an inflection point for tech startups? Four hundred million people in the region already use the internet, but by year’s end, one estimate suggests that 80% of the population over the age of 15 in Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam will be digital consumers. “As per […]
TechCrunch+ roundup: Midwest VC boom, advice for CISOs, Facebook’s next chapter
Healthcare spending accounts for almost 18% of U.S. GDP, so it’s no surprise that digital health is attracting record levels of investment. This year, VCs invested $14.7 billion in healthtech startups
TechCrunch+ roundup: Slashing technical debt, IPO analysis, your first comms hire
Early-stage entrepreneurs eager to ship usually spend more time calculating their startup’s burn rate than selecting an optimal development environment. As a result, technical debt can accumulate.
TechCrunch+ roundup: Automattic TC-1, federal startup grants, ‘getting s*** done day’
Our latest longform look at a notable tech company examines Automattic, “the leading commercial complement to the open-source WordPress publishing platform.”
TechCrunch+ roundup: VCs rate pitch decks, IPO analysis, Techstars’ expansion plans
No one’s going to tell you when your startup has reached product-market fit — there are no flashing lights, no siren, no balloons falling from the ceiling. “Especially for first-time founders, assessing product-market fit at a stage where it’s mostly anticipation can be as much art as science,” writes News Editor Darrell Etherington, who interviewed […]
5 common growth marketing mistakes startups make
A common thread of mistakes connects most startups that try their hand at growth marketing. This is not to say that there aren’t unique problems at each startup — only that a few are ubiquitous.