Audio out-of-home (AOOH) technology does not request the use of personal data to work effectively. Instead, it focuses on the in-store customer experience.
Facebook cuts off NYU researcher access, prompting rebuke from lawmakers
Facebook shut down accounts belonging to two academic researchers late Tuesday, cutting off their ability to study political ads and misinformation on the world’s biggest social network. The company accused the academics of engaging in “unauthorized scraping” and compromising user privacy on the platform, claims that Facebook’s many critics are slamming as a thin pretense […]
Demand Curve: Questions you need to answer in your paid search ads
Around 15% of website traffic comes through paid search ads. But to turn passive searchers into active shoppers, your ads should answer their question and entice them to click.