UK privacy watchdog warns adtech the end of tracking is nigh

It’s been well over two years since the UK’s data protection watchdog warned the behavioural advertising industry it’s wildly out of control. The ICO hasn’t done anything to stop the systematic unlawfulness of the tracking and targeting industry abusing Internet users’ personal data to try to manipulate their attention — not in terms of actually […]

After years of inaction against adtech, UK’s ICO calls for browser-level controls to fix ‘cookie fatigue’

In the latest quasi-throwback toward ‘do not track‘, the UK’s data protection chief has come out in favor of a browser- and/or device-level setting to allow Internet users to set “lasting” cookie preferences — suggesting this as a fix for the barrage of consent pop-ups that continues to infest websites in the region. European web […]