To understand why retailers will capture more ad spend, it’s important to evaluate what modern marketing has become. Is it bus stop advertisements? Bidding on Google keywords or a Clubhouse session?
VCs are betting big on Kubernetes: Here are 5 reasons why
At times, Kubernetes can feel like a superpower, but with all of the benefits of scalability and agility comes immense complexity. The truth is, few developers understand how Kubernetes works.
5 ways AI can help mitigate the global shipping crisis
AI is not a magic wand that will right all the world’s wrongs. But it can help businesses plan for problems in advance and respond to them appropriately if they happen.
Early-stage brands should also unlock the power of influencers
Let’s demystify influencer marketing, learn how to couple it with a little-known paid marketing hack and uncover the numerous mediums to leverage influencer assets
Harassment will happen at my startup and yours: Here’s how we prepare
Today’s workplace demands that leaders acknowledge gray areas and engage with uncomfortable topics; it’s how companies grow in new and healthy directions.
Digital transformation depends on diversity
We have an opportunity to apply AI and machine learning to propel the future and do good. That begins with diverse teams that reflect the full diversity and rich perspectives of our world.
Cities can have flying cars if they start working on infrastructure today
The truth is, flying cars are a reality. The aviation technology exists and early-stage regulatory review is underway in both the U.S. House and the Senate to bring eVTOLs to market.
How to hire and structure a growth team
I’m not here to sell you on why you need a growth team, but I will point out that product-led businesses with a growth team see dramatic results — double the median free-to-paid conversion rate.
Online retailers: Stop trying to beat Amazon
It’s a matter of building a loyal customer base that comes back time and again for the reliable, personalized service provided by a platform that offers and delivers exactly what consumers want.
Founders must learn how to build and maintain circles of trust with investors
Founders should definitely pursue big rounds at sky-high valuations, but it’s important that they recognize how important it is to manage who they allow into their mentorship circles.