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Ram Iyer

134 Posts

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Posted byRam Iyer
Setting up high-conversion lead magnets that deliver value
Posted byRam Iyer
After talking to marketing leaders for a year, here’s my advice for CEOs
Posted byRam Iyer
3 things startup founders need to know about M&A
Posted byRam Iyer
Dear Sophie: Will the H-1B lottery be based on the highest wages?

The hyperactive open banking market of Latin America: How the region is being APIfied

  • Posted inapiartificial intelligenceBankingColumnEC ColumnEC FintechEC Latin America and CaribbeanFinancefinancial servicesfinancial technologylatin americaneobankStartupsTC
  • Posted byRam Iyer
  • 10/16/2021

We are only in the first chapter of Latin America’s long journey to tech growth. But with the region’s thirst for innovation, the market is expected to expand nearly tenfold over the next decade.

Bringing it in-house: What to look for when hiring a general counsel

  • Posted inColumnEC ColumnEC How Togeneral counselHiringlawlawyerLawyerslegal tipsStartupsTC
  • Posted byRam Iyer
  • 10/16/2021

Finding the right legal leader will have implications for your business down the line. It’s a move you want to get right from the very beginning.

A road map for climate investors

  • Posted incaliforniacementclean energyColumnelectricityElectronicsEnergyenergy storageFoodGreenhouse gas emissionsGreenTechmemphis meatsOpinionStartupssteelsustainable energyTC
  • Posted byRam Iyer
  • 10/16/2021

Climate in the last decade has been unprecedented in many ways, none of them good. Wildfires in California have consumed entire towns; thousands of miles away, New Yorkers inhale the ashes.

The venture bull market is great for founders, but not in the way they might expect

  • Posted inColumncorporate financeDatabricksEC ColumnentrepreneurshipFundings & ExitsPrivate EquityStartupsunicornVenture Capital
  • Posted byRam Iyer
  • 10/15/2021

Venture firms have more dry powder, deal sizes are growing rapidly and valuations are soaring. But a closer look reveals that these trends apply very unequally across the funding continuum.

What we can learn from China’s mobile gaming economy

  • Posted inAppsAsiabytedanceChinaColumnEC ColumnEC Consumer ApplicationsEC East Asiaec gamingGamingKabamKuaishouRobloxsupercellTCTencent
  • Posted byRam Iyer
  • 10/15/2021

Last year was a big one for China’s mobile scene as app publishers found new audiences and explored new advertising channels, many of which are here to stay.

How I went from a college dorm brainstorm to leading edtech

  • Posted inamericaamsterdamaustraliaBelgiumColumndata managementEC ColumnEducationNetherlandsSpainStartupsstudocuTC
  • Posted byRam Iyer
  • 10/12/2021

StuDocu co-founder and CEO Marnix Broer shares his journey of building and scaling the study resources sharing platform.

Selling into the enterprise: How Slack and other startups get it wrong

  • Posted inColumnEC ColumnEC Enterprise ApplicationsEC How ToEnterpriseenterprise salesenterprise softwareenterprise startupsGreylock Partnersminimum viable productSlackStartupsTC
  • Posted byRam Iyer
  • 10/12/2021

One of the key timing decisions as a startup may be one you aren’t even considering: When to approach the enterprise. If you aren’t debating that now, chances are you’re overlooking a big opportunity.

B2B marketing tactics that can help move the needle

  • Posted inColumndigital marketingEC Growth MarketingFacebookGrowth MarketingLinkedInMarketingonline advertisingpersonalizationSalesforcesearch engine optimizationStartupsTCVerified Experts
  • Posted byRam Iyer
  • 10/09/2021

While there are hundreds of ways to personalize and optimize your website, knowing what to focus on, and when, can be difficult when you’re seeking maximum impact.

Fintech founders can learn a lesson about frugality from these industry leaders

  • Posted inBrexChimecoinbaseColumnCredEC ColumnEC FintechFinancefinancial servicesfinancial technologyFundings & ExitsPlaidShopifySoFiStartupsVenture Capital
  • Posted byRam Iyer
  • 10/09/2021

Venture-backed fintechs raised a record $30.8 billion in the second quarter of this year, up 30% over the same quarter last year. But how are fintech founders spending it all?

Private equity is ready to take MSP consolidation to the next level

  • Posted incloud servicesColumncorporate financeEC ColumnEC Enterprise ApplicationsEnterpriseFundings & ExitsinvestmentM&AmoneyPrivate EquitySecurityStartupsTCUnited States
  • Posted byRam Iyer
  • 10/09/2021

Recent sales processes have attracted as many as 30-40 private equity bidders, and these firms are looking over their shoulder, as interest in MSP acquisitions rises among other buyers.

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