Gradient, 10xFounders back Zowie’s no-code, e-commerce customer service tool

Customer service tickets tend to fall into the same few buckets — returns, refunds or quality control questions. Not only are these repetitive, but it leaves little time for customer engagement on more complex requests, like relaying information on products or helping a customer find the best product for them. Maja Schaefer and Matt Ciolek, […]

YouTube plans week-long live shopping event, following tests of livestream shopping with creators

YouTube announced earlier this year it would begin pilot testing livestream shopping with a handful of select creators. Now, the company is ready for a larger test of its live shopping platform with plans to host a week-long live shopping event, “YouTube Holiday Stream and Shop,” starting on November 15. The event will allow viewers […]

China roundup: Tesla supplier CATL to buy Canada’s Millennial Lithium

Hello and welcome back to TechCrunch’s China roundup, a digest of recent events shaping the Chinese tech landscape and what they mean to people in the rest of the world. China’s anti-competition tech crackdown continues to redefine the dynamics among the country’s internet giants, leading to collaboration between Alibaba and Tencent in the payments race. In […]

TikTok’s new ad products invite users to interact with taps, swipes, likes and more

TikTok this week presented its new plan to ramp up advertiser investment in its video platform with the expansion of e-commerce, a new promise of “brand safety” and the launch of several new and interactive ad formats, ranging from clickable stickers to “Choose Your Own Adventure”-type ads to “super likes” and more. The additions, the […]