This post tears down the homepage of Ahrefs, covering the key sections of a landing page so that you can apply their conversion tactics and copywriting strategies to your startup’s homepage.
As EU’s VAT reform ramps up, marketplaces must focus on compliance to avoid tax risk
On July 1, 2021 there was a big change in the European Union’s Value Added Tax (VAT) law, impacting online retailers, marketplaces and their e-commerce businesses across the EU.
How optimizing presales productivity can help startups multiply revenue growth
CROs will often try to brute-force growth by adding more sales reps. That’s one way, but there are other approaches, especially in a market where finding talent has its own challenges.
3 disruptive trends that will shape marketing in 2022
As we wrap the year, it’s become clear that “normal” is a thing of the past. This is a reality growth marketers live in everyday. What worked yesterday may not work today and likely won’t tomorrow.
With $3B expected in 2021, Singapore is becoming a fintech capital
Despite its small size (less than 5 million total population), Singapore is quickly reaching investment levels of countries many times its size.
3 ways fractional CFOs can fast-track a startup’s success
Whether a fractional CFO is hired for the short term or for an extended stay, companies are seeing that bringing in this expertise early on can truly change their trajectory.
4 strategies for setting marketplace take rates
One of the most important things founders should remember is that maximizing the take rate of the platform is not the goal.
Demand Curve: How Customer.io’s homepage converts readers into customers
This teardown covers all the key sections of a landing page so that you can apply the conversion and copywriting strategies to your startup’s homepage.
A wave of LatAm fintechs are laying down new global commerce rails
When it comes to e-commerce, the world is smaller than ever. Developing a new global financial infrastructure capable of supporting a world dominated by digital commerce is a massive challenge.
Demand Curve: How Zapier acquires customers via its homepage
Apply these copywriting tactics and strategies to your startup’s homepage to increase conversions.