Here’s another edition of “Dear Sophie,” the advice column that answers immigration-related questions about working at technology companies.
As EU’s VAT reform ramps up, marketplaces must focus on compliance to avoid tax risk
On July 1, 2021 there was a big change in the European Union’s Value Added Tax (VAT) law, impacting online retailers, marketplaces and their e-commerce businesses across the EU.
How optimizing presales productivity can help startups multiply revenue growth
CROs will often try to brute-force growth by adding more sales reps. That’s one way, but there are other approaches, especially in a market where finding talent has its own challenges.
3 disruptive trends that will shape marketing in 2022
As we wrap the year, it’s become clear that “normal” is a thing of the past. This is a reality growth marketers live in everyday. What worked yesterday may not work today and likely won’t tomorrow.
How to acquire customer research that shapes your go-to-market strategy
Before you can hire a full-time marketer, you must first get to know your potential customer and what is going on in their life that will ultimately trigger them into using you.
With $3B expected in 2021, Singapore is becoming a fintech capital
Despite its small size (less than 5 million total population), Singapore is quickly reaching investment levels of countries many times its size.
3 ways fractional CFOs can fast-track a startup’s success
Whether a fractional CFO is hired for the short term or for an extended stay, companies are seeing that bringing in this expertise early on can truly change their trajectory.
4 strategies for setting marketplace take rates
One of the most important things founders should remember is that maximizing the take rate of the platform is not the goal.
Demand Curve: How Zapier acquires customers via its homepage
Apply these copywriting tactics and strategies to your startup’s homepage to increase conversions.
Haven’t switched from CentOS 8 yet? Here are your options
Red Hat promised that it would continue to support each CentOS release for about a decade. However, the company changed its mind and suddenly cut support for the latest CentOS release.